Copy
Flo Website
International electric vehicle (EV) charging company FLO brought me on to run all things copy for their comprehensive site redesign.
Over the three-month project, I coordinated the product marketing department, a half-dozen product managers, and a SEO consultant, ramping up quickly on all things EV and writing and editing dozens of pages.
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We’re talking stacks of content written or re-voiced for this robust site. Below, you’ll see the top third of the Home page and a couple of samples from the Products page. I've since written a few case studies for them as well.
CATEGORIES: Copy, Brand Voice,
TAGLINE: Full copy refresh